DealDey an online business platform accessed by many Nigerians has quietly exited the country in December.
Notably, the website is now empty and surprisingly their last
post on Twitter was not an exit note.
It has
been reported by TechPoint that DealDey closed its business early
December 2018, as this was the last time its users saw any deals on the
platform or any of its social media platforms.
It is not a
wrong thing for a company to shut down but doing it quietly and not resolving
several complains by the customers as found in the series of posts on social
media by online shoppers that used the platform could be regarded as a major slight
on the reputation of DealDey’s last publicly known owners.
Ringier Africa in 2017 exited DealDey and
handed over the company’s reins to Silvertree Internet Holdings.
However, DealDey CEO Kehinde Oriola had earlier asserted that
it was necessary for players in the ecosystem to adapt to the market.
He added
that the biggest challenges they faced while running DealDey was “adapting the
model for profitability while ensuring our customers continue to get great
value – which we have now done.”
Apparently,
the strategy did not work, as lately discovered.
Furthermore,
DealDey is no longer listed on Silvertree’s website as one of its portfolios, leaving several questions yet unanswered.
Culled from: Techcity
